UX Strategy & Product Roadmap · Conversion Rate Optimisation · Behavioural Analytics (Hotjar, Mixpanel) · Design Systems (Figma) · Cross-Functional Stakeholder Management
UX Audit & Accessibility Review · Seller Hub Design · Component Library Standardisation · Dashboard & Reporting UX · B2B eCommerce UX
Visual Identity & Brand Systems · UX & Conversion Optimisation · Interactive Prototyping (Figma) · Design-to-Engineering Collaboration · Design System Development
AI & Fintech Product Design · Conversion Rate Optimisation · Component-Driven Design Systems · Usability Testing & Research · Brand Style Guides & Marketing Assets
Mobile Product Roadmap · User Interviews & Competitive Analysis · Interactive Prototyping (Figma) · UI Component System Design · Figma & Zeplin Handoff Documentation
Adobe XD
Figma
Photoshop
Illustrator
Mira
Balsamiq
Google Analytics
JavaFX
From startups to established brands, helping them achieve their digital goals.
Worked with a variety of clients, from startups to established organisations.