has a story.
UX Strategy & Product Roadmap · Conversion Rate Optimisation · Customer Journey Mapping · Behavioural Analytics (Hotjar, Mixpanel) · Design Systems (Figma) · Cross-Functional Stakeholder Management
UX Audit & Accessibility Review · Seller Hub Design · Component Library Standardisation · Dashboard & Reporting UX · B2B eCommerce UX
Brand Alignment · UX Audit · Rapid Prototyping (Figma) · Design-to-Engineering Collaboration · Stakeholder Management · Ideation & Executive Pitching.
AI & Fintech Product Design · Rapid Prototyping · Workshop · Component-Driven Design Systems · Usability Testing & Research ·
Mobile Product Roadmap · User Interviews & Competitive Analysis · Interactive Prototyping (Figma) · UI Component System Design · Figma & Zeplin Handoff Documentation
Figma
Illustrator
Balsamiq
Axure RP
Miro
Google Analytics
Hotjar
Jira6+
years of experience
From startups to established brands, helping them achieve their digital goals.
52+
Brands Influenced
Worked with a variety of clients, from startups to established organisations.